At the time this poster was created, many well-mannered young ladies hoped to be stewardesses with Swissair. It was considered to be a special honour to receive such a position and it was often very useful as a stepping-stone towards a comfortable life. The few travelers were greeted warmly and received full attention, which is the main message of this poster. A rare stone lithograph in perfect condition for Swissair nostalgics.
Artist: Hans Looser
Gaphic Designer, opened his advertising agency in Zurich and was partner of the legendary agency Farner in Zurich.
Gaphic Designer, opened his advertising agency in Zurich and was partner of the legendary agency Farner in Zurich.
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